Virtual Webinar

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Rockin’ Donor Relations:  Raise More & Generate Goodwill

Why do donors give? Because you ask. Why do they give again? Because you thank them. And when you thank supporters appropriately, the ROI can mean thousands, even millions, of dollars as well as a devoted donor base.

That’s why having a robust, thought-out donor relations plan is equally, if not more so, important than your asks. Not only does heartfelt appreciation go a long way toward building donor rapport, but it also sets you up for fundraising success.

In this 60-minute live webinar, you’ll learn:

  • Why donor relations matter
  • Why the simple concept of thanking donors isn’t so simple (but at the same time, doesn’t have to be daunting)
  • Where to start with donor relations planning and best practices
  • What strategies yield the best return and “next level” planning and ideas

You’ll also receive a free guide for building a donor relations plan, and examples of warm & fuzzy donor touches that will make your donors feel great about their gifts!


Date: Thursday, March 9 2023

Time: 12:00 – 1:00 p.m.

Location:   Virtual Zoom Meeting

AFP Members & Students (with valid student ID) – FREE
Non-Members – $25.00

More about our Speaker:

Julie Edwards

A dynamic nonprofit strategist, Julie Edwards entered the sector in 2010, working first as a development director and then as an executive director. During her 10-plus year tenure, she increased fundraising revenue by more than 600% and oversaw approximately $850K in capital expansion projects. In 2020, Julie launched her consulting business in order to share what she learned on her remarkably successful journey. When not making the world a better place, Julie enjoys painting, solo traveling, and spending time with Millie, her rescue dog and VP of PAWsitive Client Relations.

Julie Edwards, The Nonprofit Maven



This event will be approved for 1.0 CFRE Credits.